SSPR helped Odysseyware, an online learning company, to increase website traffic and create brand recognition among teachers

THE CHALLENGE

Odysseyware came to SSPR to increase website traffic and engagement across their social media channels, where they had very little brand recognition amongst teachers.

How we got there

SSPR utilized targeted following and engagement tactics to build a community of teachers and administrators interested in online learning.

SSPR used trending topics and hashtags like #OnlineLearning, #BlendedLearning, #EdTech, #EdChat and more to increase awareness and drive traffic back to the Odysseyware website.

SSPR also launched an Odysseyware Instagram channel, where our team posted rich content geared toward teachers and employed a strategic following strategy.

THE RESULTS

SSPR grew audience numbers across Odysseyware platforms and increased website traffic from social media channels by 80% over the course of our engagement.

0
Percent
Website Traffic Increase

SOCIAL MEDIA STATISTICS

+18%

TWITTER
Growth Rate

206,024

Facebook Impressions

+200%

INSTAGRAM
Growth Rate

Twitter Followers Gained

Facebook Followers Gained

Instagram Followers Gained