Rena Wish Cohen | Vice President & Senior Writer

Ms. Cohen supervises the SSPR writing team and has handled a diverse range of clients for the agency, from technology startups, wine retailers, franchisors, packaging companies and private equity firms to divisions of IBM and United Airlines. In addition to providing writing services, she assists with messaging, positioning and media strategy development. She worked as an advertising copywriter and newspaper reporter for nearly 20 years before joining SSPR in 1993. As a journalist, she won national awards for investigative reporting, feature writing and education writing, as well as numerous local and regional awards. She received a B.A. from the University of Michigan and an M.A. from Ohio State University.